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Сегодня 01-07-2026 14:51
30.06.2026, 10:39

Product Marketing Manager B2B

Работодатель: Genesis Group AG

Город: Тбилиси
Занятость: Полная, 5/2
Опыт работы: От 3 до 6 лет

About Us Yesim is an international eSIM provider with 7+ years of experience in delivering secure, seamless connectivity anywhere in 200 countries around the world. We specialize in fast, secure, and global connectivity through advanced eSIM mobile solutions for 3+ million active users. Our innovative app allows to manage multiple eSiMs within a single account - allowing users to effortlessly juggle several plans and share connectivity.

About the Role We are looking for a owner of B2B product marketing who can turn our products and business verticals into compelling market positioning, messaging, content, and demand-generation assets, while continuously keeping them up to date as the market evolves. You will operate as a self-managed individual contributor with high autonomy and accountability.

What you will own

  • Competitive and market intelligence: continuous tracking of competitors and the eSIM/connectivity market; structured, decision-ready reports on a regular basis.

  • Landing pages by product, vertical and niche: define what we need, set up information architecture, requirements and copy, and build a prototype with help of an AI tool, then hand it off to engineering.

  • Sales enablement: the B2B sales toolkit - pitch decks, one-pagers, vertical and product battlecards, case studies, competitive positioning assets - built with and for the sales team and kept in sync with our messaging and the competitive landscape.

  • Social content: B2B social presence - company and product posts, event coverage, thought-leadership support for the team, aligned to the sales narrative.

  • Client email newsletter: strategy, calendar, copy and execution.

  • Event marketing: selection, planning, cross-team coordination and logistics for our presence at industry conferences and expos.

Requirements

  • 4+ years in B2B product/growth/content marketing in SaaS, telecom, travel-tech or fintech.

  • Exceptional organization and self-discipline. You run your own roadmap, hit deadlines without supervision.

  • Advanced, hands-on AI fluency. You run agentic tools (e.g. Claude Cowork, OpenAI Codex, Gemini Spark) for research, analysis, content production, landing-page prototyping and processing of large datasets such as event attendee lists.

  • C1+ written and spoken English. Clear, precise, low-friction communication, and a strong feel for non-domestic, international B2B markets.

  • Strong commercial writing across registers - from a vertical landing page to a sales battlecard to a sharp, dry, specific posts.

  • Comfortable operating as an independent contractor under a consulting service agreement.

Nice to Have

  • eSIM, telecom, travel or fintech domain experience.

  • Willingness to travel is desirable for occasional on-site presence at events.

What We Offer

Fully remote work environment.

• Opportunity to work with live product data.

• Rapidly growing product and team.

Apply now — join Yesim!

 

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