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In this role you will be responsible for the development and execution of our marketing and branding strategies to enhance our product’s brand, customer acquisition and retention.

Essential Duties and Responsibilities

• Develop and implement a detailed multichannel marketing strategy for the company and its product (digital, PR, SMM, email marketing, content, events);
• Develop and execute a Go-To-Market strategy for the US and Western European markets;
• Manage the Marketing team (copywriters, designers, PR managers, etc);
• Manage User Acquisition and Lead Generation campaigns (FB, Google, etc.) using the most up-to-date growth tactics;
• Plan and manage the company’s participation in events across the globe (expos, conferences, etc.);
• Develop re-engagement, retention and referral campaigns;
• Conduct effective budget planning based on KPIs and deep retrospective analysis of the spent budget.

Requirements

• Successful product launch experience in IT;
• Experience in marketing and research in a relevant niche (mobile apps/digital products);
• An ability to balance strategic thinking with tangible outcomes on the ground – a thinker / doer;
• Hands-on experience in UA/Lead Generation (Facebook, Google, email marketing);
• Experience in SMM;
• Excellent communication, negotiation and leadership skills;
• Fluent English and Russian, both written and spoken;
• Data-driven, a multi-tasker, able to work in a fast-paced environment, proactive and result-oriented;
• Demonstrated ability to effectively develop creative, unconventional solutions where appropriate.

What we offer

• An opportunity to work on a complex product and impact its development directly;
• Flexible working schedule;
• Corporate benefits;
• An office in the city centre (Adress: V.Khoruzhey St.).

*Please send us your CV and motivation letter to e-mail below and we will reach out for the conversation.